TAKE YOUR MARKETING TO NEW HEIGHTS
Let us help you achieve your marketing goals, with our resort based, advertising options.
Castle Mountain Resort is pleased to offer advertising avenues to help connect your brand with Albertan winter enthusiasts. Whether you’re trying to connect with people outside or inside, we have an option that can help your brand be seen on the slopes!
CHAIRLIFT TOWER ADVERTISING
Chairlift Tower Advertisements are one of the most popular methods of advertising to ski and snowboard enthusiasts. Those riding a chairlift are part of a captive audience and, aside from chatting with seatmates, have little to do but take in their surroundings. This, alongside of the relatively slow pace of our lifts means that your ad can leave a lasting impression.
Location
Tower ads are placed on our two busiest lifts – Huckleberry Chair and Sundance (Blue) Chairlift – both of which leave the base area.
Term Length
1 – 3 years
Cost
$1350 per ad / year (plus cost of production).
Impressions
200 000 – 250 000 per season
PLACEMENT COSTS
| Term | Renewal Rate | Regular Rate |
| 1 Year | $1425 | $1500 |
| 2 Years | $2565 ($1282.50 / year) | $2700 ($1350 / year) |
| 3 Years | $3420 ($1140 / year) | $3600 ($1200 / year) |
All prices are per sign + GST
DIGITAL SCREEN ADVERTISING
Castle’s digital screen advertising is a great way to reach a captive audience of outdoor enthusiasts. Full screen ads are displayed on our digital screen network with screens located throughout our base area buildings. Our network operates on a continual loop showing ads for 10 seconds, on each screen, a minimum of once every 3 minutes.
Location
Digital screens displaying advertising are located within our main Day Lodge seating area (5 screens), overflow seating areas (2 in the West Castle Room and 2 in Barnaby Room), at Guest Services (1 screen), in our Snow School (1 screen), within the lobby of the Castle Ski Lodge hotel (1 screen), and in the T-Bar Pub (1 screen).
Term Length
Weekly (Monday – Sunday w/ minimum 2 week term)
# of Displays
15 000 per ad / week, within regular operational hours
PLACEMENT COSTS
| Period | Dates | Cost |
| Value | Dec. 9 – 15 & Dec. 16 – 22 Mar. 24 – 30, Mar. 31 – Apr. 6 | $99 / week |
| Regular | Jan. 6 – 12, 13 – 19, 20 – 26, Jan. 27 – Feb. 2 Feb. 3 – 9, 10 – 16, Feb. 26 – Mar. 2 Mar. 3 – 9, 10 – 16, 17 - 23 | $149 / week |
| Holiday | Dec. 23 – 29, Dec. 30 – Jan. 5 (Christmas) Feb. 17 – 23 (Family Week) | $199 / week |
All prices are per ad + GST
For more information, please give us a call at 888-SKI-TONS (754-8667) or send us an email with a click below.
